Doola Rebrands (Formerly StartPack), Is Growing Profitably, and Raises $3M Round

What a year it’s been!

We’re thrilled to announce that we’ve raised a $3M investment, led by Nexus Venture Partners with participation from YCombinator, HustleFund, and other all-star investors.

Nexus Managing Partner Jishnu Bhattacharjee joins our board of directors, helping us advance our mission: to unlock the power and potential of human entrepreneurship and democratize access to wealth creation by empowering anyone in the world to turn their dream idea into their dream U.S. business.

New name, same one-stop shop

We’ve heard the same sentiment from customers everywhere: Other services help them incorporate, then walk away.

“They’re all basically the same. They incorporate your company and throw you to the wolves.” — Unic0rndream5 via Reddit.

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We do more: We’re a one-stop-shop and a full-service team that stays with our customers for the long-term. Taxes and fees don’t stop after one year and neither should your business services. Entrepreneurs, abroad or state-side, are looking for better partners.

We’re not just a formation service; we’re a fintech company. Formation is our wedge to build the operating system for creators globally: from formation to financial to legal stack, by providing technical, educational, and personal support every step of the way.

Come for our Start Pack Plan. Stay for:

• Payments
• Banking
• Taxes
• Compliance
• Support
• And more…

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So we set out to make sure our brand reflects our professional offerings and our team.  Something less transactional, that our customers can trust and count on.

We’re increasing our global reach

In the past year, we’ve worked with thousands of entrepreneurs. Now we’re increasing our global reach, growing our services to support founders as they do what they do best: growing their businesses. The majority of our customers are outside the U.S., so international growth is our focus.

We’re also ramping up our content game to increase our online footprint and give our customers one more resource. Watch this space!

We’re blessed to partner with new investors

We’re ecstatic to partner with our lead investor, Nexus Venture Partners, and welcome Jishnu Bhattacharjee to our board. Nexus invests in entrepreneurs building product-first companies.  Their belief in our ability to productize a process still inundated with manual paperwork is precisely what we need.  Furthermore, Nexus’ expertise in cross-border solutions can help our global team achieve our vision of building an operating system for online businesses worldwide.

We’re also beyond blessed to be partnering with YCombinator, Hustle Fund (Elizabeth Yin, Eric Bahn, Shiyan Koh), XX, Psion Capital (Satu Parikh), Translink Investment (Bumsoo Kim), and other all-star investors, including:

• Jacqueline Reses (Founder and CEO at Post House Capital, Chairman of the Economic Development Council at Federal Reserve Bank of San Francisco, Former Head of Square Capital)
• Dharmesh Shah (Founder and CTO at Hubspot)
• Ankur Nagpal (Founder at Teachable, Founder of Vibe Capital)
• Rohini Pandhi (Product at Square, Partner at Transparent Collective)
• Arjun Sethi (Co-Founder and Investor at Tribe Capital)
• Prasanna Sankar (Co-Founder and Board Member at Rippling)
• And more incredible investors…

We’re building an all-star team

A company is its people, and our team is growing fast with our global HQ in NYC and our European office in Hamburg, Germany. Our customers come from all walks of life, and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and enthusiasm for empowering entrepreneurship globally, you will find a home at doola.

We’re the operating system for the next generation of online businesses

Wherever our clients are based, we give them the tools they need to confidently set up a U.S. business. Customers get to charge what they’re worth, access best-in-class payment systems, and understand how to become and stay legal. Offering ongoing,hands-on support, we’re the best partner for anyone who wants to start a U.S. business.

We can’t wait for what’s next, and we couldn’t have done it without every one of our customers, employees, investors, advisors, family members, friends, and legal, tax and banking partners. Thank you all so much.

— Arjun Mahadevan, Founder & CEO