Already Have an Account?

Sign In

Get More For Less.

There’s no reason to pay crazy high prices to start your business.
doola does it worry-free, without the hidden fees.

  • Starter
  • Total Compliance
  • Business-in-a-Box™
doola
$297/yr

+ State Fees

LegalZoom
$796/yr

+ $159 One-Time
+ State Fees

ZenBusiness
$199/yr

+ $198 One-Time
+ State Fees

Atlas
$410 One-Time

+ State Fees

U.S. Business Formation
$0 + State Fees $0 + State Fees $0 + State Fees $410 + State Fees
EIN & Operating Agreement
Yes $159 One-Time $198 One-Time Yes
Registered Agent Service
Yes $299/yr $199/yr Yes
Annual State Filing
Yes $149/yr No No
Mailing/Business Address
Yes $348/yr No No
doola
$1,999/yr

+ State Fees

Do It Yourself
$4,706/yr

+ $159 One-Time
+ State Fees

LegalZoom
$796/yr

+ $159 One-Time
+ State Fees

ZenBusiness
$559/yr

+ $198 One-Time
+ State Fees

Atlas
$410 One-Time

+ State Fees

U.S. Business Formation
$0 + State Fees $0 + State Fees
Using LegalZoom
$0 + State Fees $0 + State Fees $410 + State Fees
EIN & Operating Agreement
Yes $159 One-Time
Using LegalZoom
$159 One-Time $198 One-Time Yes
Registered Agent Service
Yes $199/yr
Using ZenBusiness
$299/yr $199/yr Yes
Annual State Filing
Yes $149/yr
Using LegalZoom
$149/yr No No
Mailing/Business Address
Yes $348/yr
Using LegalZoom
$348/yr No No
Bookkeeping Software
Yes $360/yr
Using ZenBusiness
No $360/yr No
CPA Tax Consultation
Yes $1,200/yr
Using 3rd Party CPA
No No No
IRS Federal Tax Filing
Yes $2,450/yr
Using Pilot
No No No
doola
$2,999/yr

+ State Fees

Do It Yourself
$7,694/yr

+ $159 One-Time
+ State Fees

LegalZoom
$796/yr

+ $159 One-Time
+ State Fees

ZenBusiness
$559/yr

+ $198 One-Time
+ State Fees

Atlas
$410 One-Time

+ State Fees

U.S. Business Formation
$0 + State Fees $0 + State Fees
Using LegalZoom
$0 + State Fees $0 + State Fees $410 + State Fees
EIN & Operating Agreement
Yes $159 One-Time
Using LegalZoom
$159 One-Time $198 One-Time Yes
Registered Agent Service
Yes $199/yr
Using ZenBusiness
$299/yr $199/yr Yes
Annual State Filing
Yes $149/yr
Using LegalZoom
$149/yr No No
Mailing/Business Address
Yes $348/yr
Using LegalZoom
$348/yr No No
Bookkeeping Software
Yes $360/yr
Using ZenBusiness
No $360/yr No
Dedicated Bookkeeping
Yes $2,988/yr
Using Bench
No No No
CPA Tax Consultation
Yes $1,200/yr
Using 3rd Party CPA
No No No
IRS Federal Tax Filing
Yes $2,450/yr
Using Pilot
No No No

Backed By The Best

Deduct Up to $5,000 in Startup Costs.

You can deduct up to $5,000 for organizational expenses in the year your business is formed (including what you spend with doola). Your doola subscription is tax deductible and can be used to offset some of the taxes that your business may need to pay.

These expenses must be recorded in your business accounting books to qualify as a tax deduction,
and you must also retain and maintain receipts for these expenses.

10,000+ Founders

Built for Founders. Loved by Founders.

testiomonial image

The team at doola is exceptional. Finally, a bookkeeping software made for Ecom!

Ross Larson

CEO at stiles

testiomonial image

The ease of setup, combined with the resources available through doola, helped me get things done efficiently.

Deon Bryan

CEO at Viteranz

testiomonial image

I thought it was very smooth, it was done within a day and all I hit was like 5 buttons.

Alex Lieberman

Founder of storyarb

FAQs

What is doola?

doola is the all-in-one back-office solution for entrepreneurs. Whether you’re launching a new business or scaling an existing one, doola handles the essential operations—LLC formation, bookkeeping, tax compliance, and more—so you can focus on growth. Thousands of founders trust doola to streamline their business setup, save time, and stay compliant.

Do I need to be a US citizen to work with doola?

No, you don’t! We work with entrepreneurs from around the world to get their businesses incorporated. Don’t take our word for it, though; check out our TrustPilot Page to hear what people globally have to say about doola.

Why should I get an LLC and a business bank account?

Forming an LLC and opening a business bank account are essential steps to protect your personal assets and streamline your finances. An LLC limits your personal liability in case of legal or financial issues, while a business bank account helps you separate personal and business finances, making tax preparation easier and ensuring a more professional image for your business.

What information do you need from me to get started?

We don’t need any documents to get started. We just need a few pieces of info from you:

  • Your Company Name
  • Your Personal Address
  • Phone Number and Email (For contact purposes)

Later in the process, you’ll need a passport to set up your bank account.

What is doola Bookkeeping?

doola Bookkeeping is a financial management platform that allows you to easily manage your business finances. It offers a variety of features, including:

Income and Expense Tagging: You can easily tag your income and expenses to keep track of where your money is going.

Ability to Link Multiple Bank Accounts: doola Bookkeeping lets you link multiple bank accounts to the platform, making it easy to view all of your financial information in one place.

Financial Health Reports: The platform provides financial health reports, giving you an overview of your business’s financial performance to help make informed decisions.

Recordkeeping: doola Bookkeeping helps you keep track of important financial records, making tax season a breeze.

Dedicated Bookkeeping: With dedicated bookkeeping, a human bookkeeper will get to know your business, bring your books up to date, and do your book for you, start to finish.

Overall, doola Bookkeeping streamlines your financial management, allowing you to focus on growing your business.

Can doola help me with my business taxes?

We set up your business for sales tax, obtain a reseller certificate, and handle your annual business tax filings with our in-house tax and CPA teams—ensuring compliance, maintaining good standing, and avoiding hefty penalties.

Who is doola Analytics for?

doola Analytics is designed for eCommerce business owners to help track sales, manage orders, and monitor financial metrics in a simple, intuitive dashboard. For the initial product launch, doola will offer integrations with Shopify and Amazon, but will continue to expand to add more integrations.

Can doola help me with sales tax and reseller certificates?

We can help you with your initial sales tax registration in one state, and help you obtain a reseller certificate (if eligible). Whether you’re selling on Shopify, Amazon, or across multiple states, our team helps you navigate the complexities—so you can focus on growing your business, not paperwork.

Still have a question?

Schedule a free consultation with an expert from doola, today.

Less blah,
More doola.

Join doola and start building today.

doola vs. Alternatives